Equality Florida visited Gainesville to flex their political muscle during some contested elections. Now, they will have a full time presence in the city. Group members said it was the next logical step.

"What's clear to everybody is that North Florida and North Central Florida specifically is a critical community anybody who cares about statewide elections, statewide politics, and statewide advocacy in Florida," said Joe Saunders with Equality Florida.

To see more on this report, watch the video to your right.