She's a hometown girl who is making her name in the world of fashion.

Diana Kelly, a University of Florida graduate and former Miss Gainesville, was back in town today... showcasing her line of women's shoes and talking about how to be an entrepreneur.

The "up and coming" designer was featured in the current issue of "Southern Living" magazine.

At Pinner's Designer Shoes in Gainesville Wednesday afternoon, Kelly showcased her collection.  Which she began as a graduate student at UF in 2009.

Designer Diana Kelly said, "If though our economy is not in the best shape right now, it gives so much opportunity for new businesses and new entrepreneurs to come in with new ideas and  we have all the resources living here in the united states to make a dream like this happen."

On March 15th, Kelly will be the keynote speaker at a women's entrepreneurship summit at UF.