Warm Weather's Impact on Christmas Tree Sales
Published December 10th, 2013
GAINESVILLE -- Christmastime in Florida often looks a lot different than the rest of the country -- this year being no exception.
With temperatures in North Central Florida near record highs for this time of year, many Christmas tree lots say they've seen a shift in their business due to the heat.
Sam Parker runs the lot off Northwest 43rd Street in Gainesville. After selling trees for the past 60 years, he says people are more inclined to rush into buying a tree when the weather is cold.
"When it's hot, people can take more time in selecting a tree because the weather is good," said Parker. "As the weather gets cold, near freezing, they don't take as much time to select the tree, and they're ready to get back into the warmth of their car."
Parker says customers are also more inclined to compare prices between lots when the temperature is warmer.
While Parker says he's seen a slight decrease in foot-traffic in his lot this year, when its all said and done he expects to match -- if not exceed -- the number of trees he sold last year.
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